9 Steps to Stellar Copy

By Dan Kennedy If there’s a single skill needed to make your direct response marketing flourish, it’s the ability to either write sales copy OR at least be able to recognize good copy. In this blog, we’re going to cover some of the foundational principles of direct response copywriting that you can go back to […]

The Worst Prospecting Technique Ever Invented

By Bob Bly This happens to me with some regularity: A person emails to criticize something I have produced — often a book, ebook, info product, or one of my landing pages or web sites. Sometimes they are nice … but more often, a bit snarky. And wouldn’t you know it, almost all of these […]

Your Big Payday Formula

By MaryEllen Tribby Owning a business is much like owning a boat. The joke is that the best two days of a boat owner’s life are the day you buy a boat and the day you sell it. Whether that’s your goal or not, whether you think this might be your eventual goal, it’s still […]

Stay Motivated When You Focus on the Benefits & Not On the Problems

By MaryEllen Tribby Staying motivated when trying to reach a goal is one of the most difficult things to do. The long-term goal can seem too far off and difficult to reach. A much better option is to focus on short-term benefits along the way.   We’ve all had them. Goals we set that we […]

The “Dough” Is Not in “The List”

By MaryEllen Tribby Email marketing is essential for every online business, regardless of the niche or category. In fact, it is my favorite channel for marketing online. One you should use to experience real and lasting success with your business. But I don’t believe “The money is in the list.” I believe “The money is […]

Sell More When You Attract the Right Subscribers

By MaryEllen Tribby Before you can use email marketing to build relationships with prospects, you must begin by building your community properly. That starts with attracting the right people to become subscribers. If you cast your net too wide, you’ll get a lot of uninterested and unresponsive people on your list. Instead you want to […]

How Passive Income Can Be Your Ticket to Financial Freedom

By Harv Eker Let’s talk about financial freedom because a lot of my students like to ask me questions around this. One of the most important things to know is this: Being rich doesn’t necessarily mean you’re financially free. 95% of people have this misconception. So the biggest question on financial freedom is about advice […]

Add Value to Your Presentations with Audience Handouts

By Robert W. Bly When speaking to a group, must you have a leave-behind handout? For a keynote to a large audience at a conference or meeting, a handout could be considered optional, although I would opt for having one. In virtually every other speaking situation, a handout is highly recommended if not absolutely mandatory. […]

The Prosecutor’s Method for Marketing Funnels

By Todd Brown How do I know what things to say and in what order to say them in my marketing funnel? It’s a question I’m asked at least once a week. And, while I can’t give you specifics, since each niche, market, product, service, etc., is different, I can tell you a simple way […]

7 Surefire Ways to Profit Online

By MaryEllen Tribby Can you write? If so, then you can make big money online. Now, I’m not talking about writing like Shakespeare, Steven King or James Paterson. I’m not even talking about writing with such perfect grammar that your high school English teacher would smile from ear to ear. Instead, I’m referring to your […]